Ad swaps have been in use for many years, and there’s good reason for that; they work very, very well. Those who spot and appreciate the value of ad swaps can instantly exploit the endless supply of targeted traffic for building their lists much faster, and they’ll be able to maximize their business exposure while applying very little effort.
The objective of ad swaps is resources exchange.

You just look for ezine publishers or newsletters in your own niche market, and request for an ad swap with them. This means that they advertise your offer and you advertise theirs in exchange.
You just look for ezine publishers or newsletters in your own niche market, and request for an ad swap with them. This means that they advertise your offer and you advertise theirs in exchange.
To succeed in ad swap, it’s important you find marketers at the same marketing level as you are.
The reason for this is that you want to ensure you want to deliver the same number of subscribers and views, as you are going to get from them.
Although ad swaps can be fundamentally an advertisement exchange, where you agree with someone to send out each other’s product advertisement, the most efficient ad swaps concentrate on the exchange of valuable resources and subscribers.

For instance, let’s say you are in the work at home niche market, you can get plenty of ad swap opportunities for yourself. Consider many work-from-home sites just starting up, which cater for single parents or the communities of work at home moms.

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A lot of such websites are just beginning to acquire traffic and are growing a list of very loyal subscribers, customers and repeat visitors. If you could contact one of these publishers with and offer to provide their subscribers with valuable content, you’re going to get a good response.
The key is to provide good quality information
Send visitors to your squeeze page so you can build your list as well.
No matter what niche market you are in, there must be ad swap opportunities within your reach. Naturally, you will like to build a sufficient list for yourself before approaching your potential partners so that you can deliver clicks and subscribers to your ad swap partners as well.
Even if your list size is very small (200-300 for example), if your open-rate is high and you have responsive subscribers, you’ve got a viable asset which you can offer your potential ad swap partners.
When you want to look for potential ad swap partners, start by searching for start-up websites in your market since they are usually the easiest for you to approach.
Also remember that even if you contact someone who has a list which is much bigger than yours, an autoresponder account allows easy segmentation; therefore the list owner could decide to send out mails to only a particular number of subscribers, depending on what you yourself can deliver in exchange.
Use forums, groups and social communities as great resources to find potential ad swap partners in the same market as you are. So take time to do proper research and come up with a list of 20-30 potential partners.

Next, prepare an email that entices people to click on to your page
This email is what your ad swap partner will be sending to their list in order to advertise your offer. Don’t hide anything because you want the publisher to see precisely what you’re offering and what benefits they would derive from the partnership.
When sending out emails to potential ad swap partners, put them in your focus.
How will they benefit? What can you do for them? You should customize and personalize each email as much as possible, while making sure doesn’t look like a wild-party invitation🥳.
Also remember you’re not just looking to get marketing partnerships, but, more importantly, a relationship with key players in your niche market as well.
A great place to get started with ad swaps is Safe-Swaps.com.
Check it out and get started now.
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